Case Study
Master Park's Marlboro
Marlboro, NJ · Taekwondo · Visit site
+140%
Monthly trial bookings
6.2×
Return on ad spend
100% (waitlist)
Summer camp fill rate
Challenge
Legacy site couldn't be updated, no way to measure lead sources, and enrollment growth had flatlined for two years.
Approach
- —Full site rebuild with integrated booking, GA4, and Meta pixel — every trial source now attributable.
- —Seasonal ad calendar (back-to-school, New Year, summer camp) with pre-built creative and offers.
- —Retargeting funnel that recaptures 12% of site visitors who didn't book on first visit.
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