Case Study
Sunrise Happy Valley
Happy Valley, OR · Taekwondo · Visit site
0 → 52
Monthly trial bookings
$18
Cost per trial
61%
Trial-to-member rate
Challenge
New school in a fast-growing Portland suburb with low brand recognition and no repeatable system to fill trial classes.
Approach
- —Launched geo-fenced Meta campaigns targeting parents within a 10-mile radius of the studio.
- —Built a clean, mobile-first trial booking page with class schedule integration and automated confirmation texts.
- —Implemented a review-generation workflow that turned new families into Google reviews within 14 days of enrollment.
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